Belle Health Inc. (“Belle,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy describes how we collect, use, share, and safeguard your personal information when you interact with our websites, mobile applications, products, and services (collectively, the “Services”).

By using our Services, you agree to the collection and use of your information as described in this policy. If you do not agree, please do not use the Services.

1. Information We Collect

We may collect the following types of information:

a. Personal Information

• Name, date of birth, contact information (email, phone, address)
• Medical history, health conditions, medications, symptoms
• Insurance or payment information
• Account credentials
  

b. Health Information (Protected Health Information or “PHI”)

• Information submitted during telehealth consultations
• Details collected through medical intake forms or prescriptions
  

c. Automatically Collected Information

• IP address, browser type, device information
• Pages visited, links clicked, time spent on pages
• Cookies and other tracking technologies
  

d. Information from Third Parties

• Data from providers, pharmacies, or labs
• Marketing/advertising platforms like Meta or Google (e.g. ad performance or anonymized audience data)

2. How We Use Your Information

We may use your information to:

• Provide telehealth consultations and related medical services
• Fulfill prescriptions, ship products, and manage your care
• Communicate with you about your account, orders, or treatment
• Improve our website, services, and user experience
• Send marketing communications (with your consent)
• Comply with legal, regulatory, and safety obligations

3. How We Share Your Information

We may share your information with:

• Licensed providers and healthcare professionals (to deliver care)
• Pharmacies, labs, or fulfillment partners (to dispense medications or process results)
• Third-party service providers (hosting, payment processors, email tools)
• Advertising platforms (like Meta or Google, for analytics or personalized ads)
• Regulatory authorities (when required by law)
  

We do not sell your personal information. However, we may “share” it for cross-context behavioral advertising, as defined by privacy laws like CPRA.

4. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

• Analyze site traffic
• Improve user experience
• Provide personalized content and ads
  

You can manage your cookie preferences through your browser or device settings. For more, see our Cookie Policy.

5. Your Privacy Rights

Depending on your state or country of residence, you may have the right to:

• Access the information we hold about you
• Request corrections or deletions
• Opt out of sharing for advertising purposes
• Withdraw consent (where applicable)
• File a complaint with a regulatory authority
  

To exercise your rights, please contact us.

We honor Global Privacy Control (GPC) signals where applicable.

6. HIPAA Compliance

Belle complies with applicable provisions of the Health Insurance Portability and Accountability Act (HIPAA). Protected Health Information (PHI) is only accessed, used, and disclosed as permitted by law and our Notice of Privacy Practices.

7. Data Security

We implement technical, administrative, and physical safeguards to protect your personal and health information from unauthorized access, loss, or misuse. However, no system is 100% secure.

8. Data Retention

We retain your information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law.

9. Children’s Privacy

Our Services are not intended for children under the age of 18. We do not knowingly collect personal information from minors. If you believe we’ve collected such data, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy at any time. The “Effective Date” above will be updated accordingly. Continued use of the Services constitutes acceptance of the updated policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal information, please contact us:

Belle Privacy Team

📧 Contact us

📍 621 E 12300 S Suite B, Draper, UT 84020

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